Gold price
The price you pay per gram. Every ring reprices itself from this — nothing else needs changing when the market moves.
Metals
Which metals customers can choose. Switching one off removes it everywhere immediately.
Family names with no crest
Some family names in the library have a written description but no picture. Choose what a customer searching one of those should see.
Personalisation
What a customer sees first. They can still choose any option, any crest and any letters.
Opens on
Example crest
Example initials
Builder wording
The sentences customers read as they design their ring. Reword any of them; clear one, or choose “Back to ours”, to use our wording again.
Current retail prices
What a customer pays today, and which rings are offered. Switch a ring off to stop offering it; it stays here, greyed out, so you can switch it back on.
Configurators
Different builders for different pages — one with only round signets, one with only yellow gold. Each has its own snippet to paste into your shop. Prices are the same in all of them.
Your online shop
Your prices are copied to your shop so the basket charges exactly what the builder quotes. This happens by itself whenever you save a change here.
How the price is worked out
Every ring's price comes from these and the gold price above. Change any of them and press Review: you see every price that moves before anything goes live.
Ring size uplift
Added to the trade price, before the retail multiple, so a customer pays about the retail multiple times the amount.